Xunpu flowery headwear, a signature of Xunpu village in Fengze district, Quanzhou, southeast China's Fujian Province, has transformed the small fishing village into a thriving cultural tourism destination.

This August, multiple cultural and tourism events have been held in the village, attracting more visitors and boosting summer tourism consumption, according to Zhuang Qun, deputy Party branch secretary of the Xunpu community in Fengze district.

Data from the Quanzhou municipal bureau of culture, radio, television and tourism show that the village welcomed more than 4.26 million tourist visits between January and July this year, generating tourism revenue of over 860 million yuan (about $120.23 million).

Editor Ⅰ: Zhang Wenwen

Editor Ⅱ: Wu Dan

Editor Ⅲ: Liu Guosong