Last year, Changbai Mountain achieved breakthroughs in both visitor numbers and brand influence, with a significant increase in annual tourist arrivals. The winter season saw particularly impressive results. Tourism professionals in Jilin attribute Changbai Mountain's surge in popularity to the diversification of its cultural and tourism industry, coupled with continuous improvements to its transportation network.

In 2024, Changbai Mountain welcomed 10.2841 million domestic visitors, with total domestic tourist spending reaching 13.624 billion yuan. The main scenic area received 3.4088 million visitors, marking a 24.1% year-on-year increase. During the 2024-2025 snow season (November 15, 2024, to March 12, 2025), Changbai Mountain saw unprecedented popularity. Visitor numbers surpassed historical records 38 days earlier than usual, with cumulative arrivals reaching 759,300—an 8.19% year-on-year increase. Tourism revenue amounted to approximately 123.7 million yuan, marking a roughly 29% year-on-year growth.

Editor Ⅰ: Zhang Wenwen

Editor Ⅱ: Wu Dan

Editor Ⅲ: Liu Guosong